EXPERIENCE

I graduated from the Fuqua School of Business, Duke University with a master degree in management. I have multiple esports experience in China, including event organizing, esports news writing, and esports branding.

I dedicated a big part of my life into the esports industry. I founded and operated two esports startups, and I was one of the keynote speakers of 2016 TEDxYouth@HFI.

My final objective is to figure the ultimate solution for the esports industry and its surrounding markets.

ONWEAR

Founder, COO

2017 - present (Startup)

I founded and operated ONWEAR昂恩, an esports-focused apparel brand in 2017. We provide one-stop esports jerseys design and production for some of China's biggest esports organizations throughout these years. The company, led by me, reached around 40% market share within the esports apparel industry and started to generate profit only one year after its establishment. In 2020, the company expanded into the online retail market and built the first and the only esports apparel online shop in China, producing and selling apparel merchandises for nearly 20 industry-renowned esports organizations.

ONWEAR昂恩 is featured in multiple interviews and is currently the most industry-renowned esports apparel brand in China. ONWEAR昂恩 has over 100 clients who are present in several top-tier esports leagues in China and East Asia. ONWEAR昂恩 also owns crossover lifestyle apparel brands created with well-known esports organizations.

Nanchang Vocational University

Adjunct Lecturer

2020 - present (Contract)

Invited by Nanchang Vocational University, I am an adjunct lecturer for the esports management program of the Department of Information Technology.

NPCG GAMING

Co-Founder, CEO

2013 - present (Startup)

I am the co-founder and CEO of this esports startup, hosting local and online esports tournaments. I hosted over ten online and LAN esports events and signed sponsorship agreements with giants like BenQ and Kingston, offering services including sponsored product copywriting and marketing.

TJ Sports - Riot Games China/Tencent

Events Production Intern

December, 2019 (Internship)

I was part of the TJ Sports Events team, assisting 2019 Demacia Championship held in Chongqing, China.

Fire Without Smoke

Research Assistant

October, 2019 - November, 2019 (Internship)

I was a research assistant of Fire Without Smoke, with duties of assisting research and video game capture works within the creative studio.

TJ Sports - Riot Games China/Tencent

Events Production Intern

July, 2019 - August, 2019 (Internship)

I was the events production intern for TJ Sports, a joint venture of Tencent Games and Riot Games in China. I was part of the events team for League of Legends Pro League, League of Legends 8th Anniversary, and other League of Legends related tournaments in mainland China.

SrGame CS:GO News

Online News Editor

2016 - 2017 (Part-time)

I wrote and translated daily esports news and maintained esports tournaments' columns as an online editor.

Duke University - Fuqua School of Business

Master of Management Studies

2021 - 2022

Enrolled with merit based scholarship

Graduation Student Representative

Boston University - College of Communication

Bachelor of Science - advertising and film/television

2017 - 2021

With Dean's List

Boston University Study Abroad London

Advertising and marketing track

September, 2019 - December, 2019

Nansha College Preparatory Academy

High school diploma with the AP® Scholar Award

2013 - 2017

• Founded NPCG GAMING in 2013
• Invited to be a keynote speaker in 2016 TEDxYouth@HFI 
• Founded ONWEAR昂恩 in 2017
• ONWEAR昂恩 started to generate profit in 2018
• Interned for TJ Sports (Riot Games/Tencent) in 2019
• Launched ONWEAR Esports Fan Shop in 2020
• Invited to be an esports adjunct lecturer of Nanchang Vocational University in 2020

• Esports event organizing
• Esports branding
• Online and local esports event execution
• Esports team operating
• Esports apparels design and production
• Website design

• 2015 Guangzhou High School Cyber Games
• 2015 Firefly Comic Con League of Legends Carnival
• 2016 SN League: China vs Chinese Taipei
• 2016 SN Premier League CS:GO Online
• 2017 - 2018 King Campus League
• 2019 League of Legends Pro League Summer Split
• 2019 League of Legends 8th Anniversary
• LPL ALL-STAR Weekend 2019
• 2019 Demacia Championship Chongqing